Crisis & Issues Management
Today’s news cycle is measured in seconds, and nothing accelerates that timeline, while also threatening a business and its leadership, quite like a bona fide crisis.
Protecting reputations. Preserving trust. Leading with clarity.
In today’s world, reputational threats don’t come with a warning. A single tweet, headline or internal misstep can ignite a firestorm. Social media moves fast. Public opinion turns faster. And in a polarized culture where outrage often outpaces facts, organizations are under more scrutiny than ever before.
We help you prepare, respond, and recover — with calm, clarity and confidence.
What We Do
Our crisis response team includes more than 20 senior professionals across public relations, digital strategy and media. We’ve sat in newsrooms, war rooms and boardrooms — and we’ve guided organizations through their toughest hours.
We’re your partners in protecting what matters most: your people, your mission and your reputation.
1. Prepare for Crisis
In today’s hyper-connected world, a crisis is not a matter of if, but when. We work proactively to prepare your team, align your leaders, and build the infrastructure you’ll need to respond effectively.
- Crisis communication planning
- Tabletop simulations and Online War Room™
- Stakeholder and risk mapping
- Message development and response materials
2. Respond to Crisis
When crisis strikes, minutes matter. We move fast to assess, advise and act — guiding you through high-stakes decisions with discretion and strategy.
- 24/7 real-time monitoring and reporting
- Legal and reputational due diligence
- Integrated PR + digital response
- Media relations and spokesperson strategy
- Internal and board communications
- Social media listening, engagement and management
3. Recover and Rebuild
Once the headlines fade, rebuilding trust is the next challenge. We help you turn the page — and remind your audience what your brand truly stands for.
- Thoughtful reputation recovery campaigns
- Social/digital marketing to re-engage audiences
- Executive visibility and thought leadership
- Long-term trust-building strategies
Our Services
Online War Room™
When crisis strikes, coordination and speed are non-negotiable. Our Online War Room™ is a secure, interactive training and response platform that prepares your team to lead under pressure, in real time, across functions and under realistic conditions.
This immersive digital environment brings together your leadership, communications, legal and digital teams to:
- Practice decision-making through custom-built scenarios based on real-world threats
- Simulate online and media responses across platforms that simulate Facebook and X (Twitter)
- Test and refine messaging in a fast-paced, feedback-driven setting
- Strengthen alignment and readiness across departments
We tailor each session to your organization’s specific needs and risk landscape. After each exercise, we deliver actionable insights and recommendations to strengthen your real-world crisis response. Whether used as a proactive training tool or during an actual crisis, our Online War Room™ equips your team to lead with clarity, coordination, and confidence when it matters most.
Crisis Response Planning
A strong response starts long before a crisis breaks. We develop and test comprehensive plans that position your team to act quickly, communicate clearly and protect your reputation.
On-Demand Crisis Consulting
Whether we’ve worked with you for years or were brought in yesterday, we hit the ground running. We assess the threat, identify the right course of action and work side-by-side with you and legal counsel to mitigate risk.
Media Coaching
Unforced errors can escalate a crisis. We train spokespeople to avoid missteps — and when a media interview is necessary, we make sure you’re ready, credible and in control.
Digital Monitoring & Engagement
Today’s crises unfold in real time, online. We use sophisticated monitoring tools to track sentiment, spot early warning signs, and respond swiftly and strategically across digital platforms.
We’ve successfully guided clients through high-risk, high-visibility issues across industries. Our team has responded to:
- Executive misconduct and C-level terminations
- Data breaches, HIPAA violations and ransomware
- School shootings and workplace violence
- Labor disputes and union negotiations
- DEI-related backlash and social justice movements
- Fatalities and severe on-the-job incidents
- Media investigations and whistleblower claims
- Online and social media attacks
Industries we’ve served include:
- Healthcare
- Education (K–12 and Higher Ed)
- Nonprofit
- Financial Services
- Technology
- Construction
- Energy
- Hospitality
- Real Estate
- Government
- Transportation
- Manufacturing
- Professional Services
- Public-Private Partnerships
You don’t get to choose when crisis hits. But you can choose who’s by your side when it does.
Let’s talk about how we can help protect your reputation — and give your team the tools to lead with confidence when it matters most.