Visual Brand Connection
Creative visuals are not only eye-catching but also a powerful tool to deliver your message to the right audience. When created strategically, they can be used to make your message memorable and establish a lasting connection with your target audience. Visual design can help deliver your key message in a way that is easy to understand and remember, which can increase brand affinity, change minds and encourage action. Our creative services team is dedicated to developing creative content that elevates your brand and sets you apart from your competitors.
Words are valuable, and it has been said that a picture is worth a thousand of them. So, does this mean that images are a thousand times more valuable? Could be. The use of graphics and related visuals gives brands additional means of solidifying their messages by tying them to their visual identity. Our graphic design and creative services include:
- Brand Identity
- Creative campaign content development
- Data visualization, social media content and infographics
- Print design
- Website design
The consistent combination of a logo, color scheme, typefaces and collateral builds a lasting connection between an organization and its audience. Our brand identity work begins with developing a rich understanding of our client’s mission, vision and goals. With those in mind, we explore effective ways of visualizing the client’s relationship with its audience through iconography, text, color and pattern. We have helped our clients enhance their brand identities by designing logos, as well as full-scale packages incorporating logos, color schemes, typefaces, collateral, templates and brand guidelines. Regardless of project scope, our emphasis is on creating a brand identity that strengthens the bond between organization and audience.
Data Visualization & Infographics
Our team specializes in crafting digital advertising campaigns that not only increase click-through rates but also build lasting brand connections with your target audience. From social media to PPC and video, we provide a range of services that amplify your key messages and drive ROI. Our audience-first approach allows us to optimize campaigns in real-time, delivering efficient results and eliminating waste. Whether you’re looking to grow your audience, build brand awareness or promote your content, we have the tools and expertise to help you achieve your goals.
Creative Campaign Management
Effective social media strategies and creative digital campaigns require specialized designs to achieve desired goals, which is why our social, digital and design teams work so closely together. Our integrated approach takes a one-dimensional campaign and evolves it into something more by blending digital strategy and thoughtful, eye-catching design. This integration of strategy, audience targeting and creativity sets us apart, and as a result our clients’ social media presence drives ongoing engagement and direct ROI.
When done right, video content drives both engagement and action. Video on a landing page can increase conversions by as much as 80%, while 92% of mobile video consumers share videos with their networks. Similarly, social video now generates 1,200% more shares than text and images combined. Successful video development is all about telling a story, creating emotion and building a whole new level of awareness and engagement.
With our in-house production studio, our full-service video production team is equipped to handle the entire scope of production services, including creative concept development and strategy, scripting, pre-production planning and organization, on-site production, animation and a wide variety post-production services. Our team consistently creates compelling, story-driven content that brings brands, products and issues to life, increasing engagement and conversions across the board. But our work doesn’t end when the video is delivered. We create comprehensive distribution, outreach and promotional plans using social, digital and paid media tools to ensure your video content is in the hands of the most relevant audiences.
After all, what good is an amazing video if the right people don’t see it? Our video and multi-media production services include:
- Aerial drone footage
- Brand videos
- Live streaming video
- Motion graphics
- Podcast, voiceover and audio segments
- Social media videos
- Stop motion
- 360 video
Website Design & Development
A good website is more than visual, more than emotional and more than clicks and conversions. It should impact nearly every aspect of your business – from customer experience to employee experience. Our web design, development and user experience (UX) team makes the elusive effectively come to life for a variety of brands and organizations.
Our audience-first approach to web development merges our client partners’ most vital messages with an experience that is intuitive and drives intended actions. We manage the web design and development process closely, keep you up to date as your website takes form, and we work closely with your team to ensure a final product that matches not only your brand, but also your expectations and budget.
Our web design, development and UX services include:
- Analytics setup and tracking
- Content development and messaging
- Search engine optimization (SEO)
- User experience